Finding an employee who will be an asset to your business can definitely be a challenge. However, if you are willing to think outside of the box and look in a variety of places, it is possible. If your main objective is to find employees who will attract more customers, there are definitely a number of qualities you should look out for. Considering that it costs a small fortune to begin the hiring process, here are some tips on doing it right the first time and finding an employee who will enhance your company. 

Seek Them Out

Seeking employees out might seem like a no-brainer. However, when we say, “seek them out,” we mean that you should leave no stone unturned. Besides just posting your position on a job board and hoping for the best, you should also consider seeking out new talent at colleges or getting leads from people you have already hired. BusinessDirectory advises that you post your job listing in more than one location also. There is nothing wrong with keeping in touch with individuals you originally pass over simply because they might end up really standing out in another position later on. 

Focus on Attitude

There are a lot of things you can teach a new recruit, but something you cannot teach him or her is attitude. In order to find an employee who will attract new customers, you should focus on someone who is outgoing and friendly. In this case, you also should consider some qualities that you do not want in your potential employee. According to The Hire Talent, the five worst traits for an employee are: Being overly critical, being highly negative, blame (focusing on blaming instead of fixing), being unsupportive, and dishonesty. Any of these qualities would do more harm than good for your business, thus discouraging any potential customers. 

See How They Interview

When you find a prospective employee, you need to watch closely how he or she interviews. Does the candidate appear confident in his or her answers, or is he or she guarded and reserved? Does the potential hire understand when something is a good deal versus when he or she should jump ship? Spiro says that the main focus is finding someone with the expertise to help you market your business well.  

Keeping these tips in mind is the best way for you to find the right candidate for your team and to ultimately attract new customers in the process.
Once you hire your new employees, you’ll want to make sure they’re properly trained. Check out this other article with some great tips on how to smooth out the onboarding process for new hires!